In the exhibition and sales activities, the cultural and creative products with the theme of "facebook" organically integrate Facebook with hometown Mashao. Combine culture with life, use handicraft to connect culture and hometown, combine the two organically, and promote the innovation and development of traditional industry.

Longzhou shadow play is a representative of the shadow play art in the West Road of Shaanxi Province. It has a long history, exquisite carving and vivid characters. It is listed as the fourth batch of intangible cultural heritage list of Baoji City, showing the unique "Shadow Culture" of Longzhou.

Fengxiang is a gathering place of folk culture. Fengxiang clay sculpture, wood New Year pictures, paper-cut embroidery and other folk arts have a long history and enjoy the reputation of "one of the best Chinese folk arts".

Nowadays, with the rapid rise of cultural industry and gradually becoming the leading industry, culture blooms under the load of economy, and forms a cultural industry. Taking industry as the "body", products as the "bridge" and culture as the "soul", its social and economic benefits have achieved a win-win situation.

The exhibition aims to build a platform for local cultural and creative enterprises to display cultural and creative products, with the goal of building a famous historical and cultural city that highlights Chinese civilization, relying on rich historical and cultural resources, mining distinctive cultural elements, accelerating the transformation of cultural innovation achievements, incubating a large number of cultural and creative enterprises, developing rich cultural and creative products, and making Baoji an important city in Shaanxi and Northwest China The distribution center of cultural products, cultural tourism destination and new highland of cultural creativity have injected a strong driving force.